US election in the ARD Studio with primeTOUCH no-Y

The 2024 US presidential election brought an exciting transformation to the ARD election studio, showcasing cutting-edge AV technology. By integrating our primeTOUCH no-Y, the LED wall was turned into a fully interactive platform, enhancing the way political data and analysis are presented. This allows presenters to engage viewers with dynamic, touch-responsive content, offering a deeper, more interactive experience than traditional visuals.

primeTOUCH attached to a LEDgend Wall by AVE

AVE seamlessly integrated primeTOUCH no-Y into the 4.3 x 2.4 meter LEDgend Wall, known for its ultra-fine pixel pitch that ensures exceptional image quality and detail. The no-Y variant of the primeTOUCH customised, designed without a frame on the vertical axis, was particularly suited for this application. This made it the ideal solution for enhancing the presentation with smooth, precise touch functionality and vivid, high-quality visuals, ensuring clarity and audience engagement during live events and presentations.

Precision meets innovation: The technology behind primeTOUCH

IR-Touch technology

At the heart of the primeTOUCH lies the Infrared-Touch, meticulously engineered for accuracy and responsiveness. The technology ensures seamless touch interaction with minimal latency, a crucial feature for real-time broadcasts where every second counts. This high level of precision empowered the ARD team to analyze voting patterns, explore key issues, and dive deeper into the election outcome in a more engaging and insightful manner. The result? A broadcast experience that was as informative as it was captivating.

Reliability and durability for studio use

primeTOUCH no-Y is built to withstand intensive use, detecting touch points without requiring pressure on the screen. This robust performance, even with frequent interaction, ensures the LED wall continues to deliver seamless results, making it a reliable tool for the demanding environments of TV studios and live events.

Interactive Multi Touch Video Walls with primeTOUCH

The primeTOUCH technology offers versatile solutions for Interactive Multi Touch Video Walls, including the primeTOUCH customised for flat screens , the primeTOUCH curved for dynamic curved touch walls, and the primeTOUCH no-Y, which enables immersive environments with touch sensitivity on the X-axis only. These options allow you to create engaging, interactive experiences tailored to any space.

Pictures provided by AVE